Alvin Curren here on behalf of Promotion Creatives and my digital marketing team.
Marketing locally as we know it has changed right before our eyes. I’m not trying to be cliche, it’s an obvious fact.
Take a look at this image…
You see that?..
It’s what “flat earthers” believe the earth looks like. But as you know. They’re ignoring obvious natural facts. No lie…
Don’t be like those people that can’t adjust with modern technology and obvious facts.
So, what if you saw this headline?
Flat Earther Travels To Space, Sees Earth Is Really Round!
Well, the information I share in the next few minutes may be like that for some of you… That’s because some people can’t handle the truth, no matter what the evidence says.
No matter your age or education level, it’s easy to see the revolution happening all around us.
The modern smart phone has more computing power than the computers used to launch NASAs first moon missions. And now computers, mobile phones, tablets, search engines, GPS maps, online reviews, videos and social media are changing over our lives.
The way customers shop is changing too, therefore the way we market to them needs to change with it. Most savvy business owners are aware of this and are seeking new ways to engage potential new clients.
The thing is, to be successful in the new marketing landscape, you need to be more creative. And one of the best ways to do that is with VIDEO review commercials. Yep…
Videos are more engaging and easier to watch than reading
There’s nothing better than referrals when it comes to getting new business. And most people trust reviews as much as a friend’s personal referral.
As a matter of fact, when someone gets a referral, often they immediately go to search for that business for reviews and star rating comparisons. And if they find a video review, they’d rather watch that than read a review article. Why? Because people are essentially lazy. Videos are more engaging and easier to watch than reading.
So to put your reviews on video takes them to the next level. Because “Online Commercial Video Advertising is the Future of Local Business Marketing…”
And that’s not just a bold prediction, it’s a reality that is happening all around us right now. Google saw this trend coming a long time ago. That’s why in October 2006, Google bought YouTube for $1.65 billion in stocks and applied their ad platform to it. Not only that, they also killed their TV ad efforts to spend more on video.
Video marketing spend budgets have doubled over the last year
According to Emarketer news, video marketing spend budgets have doubled over the last year. And they are expected to grow by several billions in the next couple of years.
Youtube itself is growing so fast it’s hard to keep up. With over 900 Billion visitors, it’s no surprise Google has shifted it’s attention to videos.
As we all watched the explosion of facebook business pages over the last few years, and the big brands start gaining major ground with something like that, it was just a matter of time that small businesses tried to jump on the band wagon.
But then we saw that small businesses rarely had any success with fan pages because they simply didn’t have the resources to pull it off. So that’s a mistake you don’t want to repeat with video. You’ll need to do it right.
Not long ago, a study was released by Google called “The Light TV Viewer” that detailed how a major mobile phone carrier combined the use of TV and Online Video in their ad campaigns.
That same study revealed some very stunning facts. One of those facts has completely changed our approach to online video ad creation.
Fact: Since 2012 “20% of the Population Didn’t Subscribe to Cable and Only Watched TV Occasionally…” And that number has continued to climb fast over the last few years. Certain groups of people are dumping TV as a source of news and entertainment and turning to the internet.
But that wasn’t the biggest shocker… The craziest thing is, this segment of the market that skips T.V. is the most affluent, active and economically viable out there. They are mostly under 50, make over 100k, and are the most educated, socially influential citizens of our society. And they are most active on the social networks.
Even though this population doesn’t watch much TV, they are ABSOLUTELY plugged into the internet all day long every day with laptops, tablets and smart phones right next to them even while they sleep.
So what does this mean for local businesses? It means if a local business just uses TV ads, phone books and news papers, they are missing the most lucrative market in the world. And now to your great advantage, most local businesses have no idea this change is affecting their business.
Now I know what you are thinking. This all sounds great, but I have no idea how to do video advertising and to hire someone is going to be extremely expensive.
But don’t worry…
That 20% of the most affluent market place is available to you to offset your video ad budget. Besides, you can shift to this form of promotion from other less productive methods that don’t work like they used to.
And we aren’t just talking about simple commercial video production here, we are talking about a complete lead generation system that starts with high quality, branding review commercials.
Attract lots of shopper traffic locally without using paid ads
Not only that, we can optimize your videos and youtube channel to attract lots of shopper traffic locally without using paid ads. Then we can syndicate your new videos across social networks and other valuable web assets.
I hope all that made sense. I realize it was a lot of information in a short time. But if it makes sense, you need to take action on this while it’s fresh on your mind. Wait and this will likely just slip out of focus while you continue doing things the old ways.
Now let me ask you a question. Are you the business savvy, tuned in owner or manager that sees the trend? Trust me. This is not a fad, it is a solid trend with a long life. We don’t no how long but right now, there’s no end in sight.
Our videos are at an 88% launch discount
So take advantage of this opportunity while we are still in our beta launch phase of this new video production department. Right now, our videos are at an 88% launch discount. That’s well under the normal 2k-plus price tag for high quality, studio produced commercials.
You see, we have just opened up this new department and need your testimonials, referrals and feedback.
Each month we will have a limited quota of spots available, and when they’re gone, they’re gone. Sorry for the inconvenience. But I hope you understand.
So now is the time to book your commercial videos pre-production meeting and secure your spot for our next run.